Marketing with the right drive
Strategic thinking. Creative execution. Close to the world of sport.
Good marketing takes more than good ideas. It takes a clear direction, a feel for your target audience and measures that fit your brand.
I help companies, brands, clubs and organisations in the sports industry develop their marketing strategically and put it into action effectively, from the first idea to the concrete measure.
From strategy to execution.
Strategy & Concept
Where do we want to go, and how do we get there?
I develop marketing strategies and concrete measures that fit your brand, your goals and your target audience. Clearly structured, realistic and actionable.
Positioning · Target Audiences · Marketing Planning · Campaigns
Content & Social Media
Don't just be visible. Be relevant.
From content ideas to reels and posts to ongoing communication: I create content that presents your brand authentically and reaches your community.
Instagram · LinkedIn · Facebook · Reels · Content
Campaign & Activation
A good idea needs to get rolling.
I plan and deliver sales-driving marketing measures, promotions and activations: digital, at the point of sale or right where sport is experienced.
Campaigns · Promotions · POS · Brand Activation
Marketing that understands sport.
Sport thrives on emotion, community, performance and genuine experiences.
Thanks to my many years of experience in the sports world, I combine marketing with a practical understanding of products, retail, events and the people who live and breathe sport. The result: no measures from the sidelines, but marketing that fits the industry and hits the mark.
